Designer Shoes To Be Released at Some H&M Stores
On March 18, 2010 in Fashion
If you’re a trend setter and you love footwear, you’ve probably talked about designer Jimmy Choo’s line of shoes arriving at H&M stores. The line was launched in October in a select group of 200 locations around the US. Understanding the desire for these shoes, H&M informed future shoppers that the cheap designer shoes would be sold first come first serve and in small amounts. Wrist bands were to be passed to the first 160 shoppers in line.
Thanks to this scarcity, the limited H&M locations had ladies camping out front in their doorsteps for these discount designer shoes. Some of them waited in the cold for over 13 hours! It sounds just like when the hottest new video game machine is debuted or when the newest Tory Burch shoes came out.
Jimmy Choo is an Asian fashion designer based Great Britain. He became famous when he collaborated with Tamara Mellon in 1996 and premiered the Jimmy Choo hand-made designer shoe line.